Visual Storytelling • Dialogue • Cars
Growing up in Dublin, Richie got his start as a fashion and advertising photographer. That helps explain the edgy, photographic style of his commercials and music videos. Richie also delivers compelling, truthful performances from actors of all ages. His automotive work is grounded in reality and natural moments.
A sought after director on several continents, Richie has directed commercials for many high profile brands, including Toyota, Coors, Nike, Pepsi, Smith & Nephew, Macy’s and Tesco. In addition to commercials and music videos, Richie directed his first feature film "The Siege of Jadotville" in 2016, and is currently in development on his next feature project. He also frequently collaborates on film and video projects with a local band from his hometown named U2.